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Spot the Dog

About Spot

Eric Hill’s loveable puppy, Spot, has been an integral part of early childhood since he first appeared in the classic lift-the-flap storybook Where’s Spot? in 1980. A firm favourite with parents and pre-schoolers, Spot’s toddler-like behaviour introduces children to new experiences through friendship and play.

Spot is truly international and his adventures have been published in over 50 languages (including sign language and Braille editions) selling over 60 million books.

Publishing & International Rights

For queries relating to Spot books in the UK please contact:

Puffin Books

For queries relating to Spot books in North America please contact:

Penguin Customer Services

For queries relating to Spot books in Australia and New Zealand please contact:

ANZ Spot Enquiries

For information on how to obtain local language Spot books worldwide, please contact:

Puffin Children’s Books Rights

Merchandise & Licensing

With his inquisitive nature, sense of curiosity and boundless energy Spot is a perfect nursery companion for little ones aged 0–3 years with products including toys, games and clothing. Spot has also been brought to life on stage and through interactive exhibitions worldwide.

If you’d like more information on Spot merchandise or are interested in discussing new licensing opportunities, please contact us at:

Penguin Ventures


Frederick Warne & Co retains the rights to images and text from the Spot publishing assets. Should you wish to use these for any purpose, please complete our Permissions form and email it to:

Brands and Licensing